A BRAVE HEART

After a fashion show staged as a real fantasy - almost-impossibly presented in the landscape of Cortina d’Ampezzo in the Dolomites Alps - the Fall/Winter 2021 Miu Miu collection designed by Miuccia Prada returns to the context of fashion, itself another fantasy of realities, exploring the power of clothes as a conveyance of character, an expression of strength.

The hero of this Miu Miu campaign is the actor Emma Corrin, captured in a direct and arresting series of studio portraits, her gaze in each an echo of female archetypes - joyful and reflective, serious or seductive - photographed by Steven Meisel with creative direction by M/M Paris.

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Miu Miu celebrates bravery, boldness - it is rooted in and inspired by communities of women, in the power of the collective. Accompanying the print campaign, a series of five short films allow Corrin to reinvent herself once more - as different characters, within different personae. Corrin reads aloud a series of anecdotes, recollections, remembrances - recounting memories, true and imaginary, in her own voice and those of others. Again, lines are blurred: is Corrin acting, or actual - are these her words, or a script?

CAMPAIGN FILM

Credits
Creative Direction: M/M (Paris)
Photographer: Steven Meisel
Videographer: Benn Northover
Styling: Lotta Volkova
Talent: Emma Corrin