Spring Summer 2021 Fashion Show

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Spring Summer 2021

IMAGINARY SPORTS PALACE

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Collection

Looks

Details

Front row

Showspace

Collection

Fashion shows and sport are created to be watched - to entertain, to bring joy. They are performative phenomena, where an audience is necessary both for the event and the players, in a two-way exchange.

Inherent is a sense of polarity: evening clothing against sportswear, pragmatism and preciousness, reality versus digital, an event staged to an empty stadium, yet simultaneously observed by many. Clothes draw on the spectacular language of athletic clothing and embellished event clothing: block color, jersey, streamlined shapes, harness against decoration, embellishment, femininity, softness. The twin demands of action and attraction lead to similar aesthetic conclusions. Shapes are simple: blousons, straight pants, wrap skirts moving apart at the thigh. Fabrics are light, hemlines abbreviated, to free the figure inside.

The genesis of Miu Miu can become its exegesis: examination of the earliest years of the label reflects in simplicity of silhouette, consciousness of the body, and the exploration of a meeting-point between sportswear and fashion. Footwear mixes sportswear archetypes with feminine tropes: sneakers and soccer boots with high heels. These dichotomous viewpoints are harmonious in practice because, ultimately, they reflect the duality of reality, of people.

Looks

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Front row

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Showspace
Show experience

Fusing physical experience with digital, the staging of the Miu Miu Spring/Summer 2021 show both addresses the unique demands of our time and the fundamental needs of the medium of the fashion show.

The show decor, realised by AMO, is an elliptical stadium, referencing the worlds of sports: as athletes act out their movements for an audience, they transform these spaces not only into a palace of sports, but an arena of observation. This is inherently tied with the experience of the runway show: in both, a group of people commune to not only bear witness but, in their presence, play a part in a collective moment.

For the Spring Summer 2021 fashion show, Miu Miu invited audiences of women to gather together to view the show - simultaneously connected, again witnesses of an event. Communities of women have always been integral to the spirit and identity of Miu Miu: their nurturing and support of one another, their pursuit of shared values and goals. This season, those communities of women are also intrinsic to the show itself. The spectators are integrated into the show: interrupting the stadium’s white rubber walls, three digital lounges of screens will display the observer to the observed.

Pre Spring 2021

Automne 2020

Highlights

What's New

Spring Summer 2021

Showspace